ABOUT US
2% For The Tails
We built FRAPS to celebrate adventure, and that means helping more dogs find their path to the wild. We’re proud to put 2% of every sale toward organizations that support dog rescue, adventure access, and community projects.
Inspired by Alma
Our CEO, Alma, is a rescue from Mexico who traded sidewalks for singletrack. Seeing her thrive in the mountains is the inspiration behind everything we do. We believe every dog deserves a life filled with adventure, safety, and a loving pack.
2 for the Tails is our commitment to making that a reality, one pocket-friendly bar at a time.
Pocket. Break. Wag. Give Back.
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You Stock Your Pack.
You get clean, adventure-ready treats for your trail partner.
1 -
We Give 2% of the Sale.
A straightforward commitment from every single bar. It's 2% of sales, not profit, that goes right back to the community.
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Our Partners Make an Impact.
More happy pups, protected trails, and a stronger tribe.
3
Dog Rescues
From local shelters to national rescue groups, we support the work of finding loving, adventure-ready homes for dogs in need. Because every dog deserves a summit sunrise.
Adventure Access
The trails are our shared playground. We partner with conservancies and trail stewardship organizations that protect our wild spaces and ensure they remain accessible for generations of wanderers—both two-legged and four.
Community
A tribe is built on shared values. We invest in community projects, from sponsoring local trail clean-up days to fuelling grassroots adventure events that bring our people and their pups together.
