MADE IN CANADA | CLEAN LABEL DOG FUEL

Enter to win 1 of 10 wild lines adventure kits.

Plus, be one of the first to unlock special promotions & discounts, get first dibs on new product launches, and more exciting news!

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Entering takes 10 seconds. But the benefits are forever!

Each Field Team adventure kits includes 6 FRAPS bars (every flavour), a FRAPS bandana, Made With Local Protein Cookies, WakeWater electrolytes, and a $25 FRAPS gift card.

Plus, you’ll unlock our lowest prices for subscriptions when we officially launch.

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ENTER THE GIVEAWAY.

GET SPECIAL OFFERS & PRICING, TOO!

When you enter the giveaway, you unlock access to our exclusive launch event with special offers and pricing (coming in May!).

Buy One Get One Free

FREE SHIPPING ON ALL ORDERS

Lock In Your Price Forever

BOGO — Buy One, Get One Free

Buy one 6-pack or 12-pack of Wild Lines bars, get one free. Mix Wild Pacific Salmon and Backcountry Beef however you like. A great way to try our bars and experience the FRAPS difference.

Free Shipping on All Orders

We're so confident you'll love FRAPS bars, that every Wild Lines order ships free during the event. No minimum. No exceptions. But, we won't do this for long.

Founding Subscriber Price Lock

Get 15% off forever. You'll get the opportunity to lock in your subscription price forever. $32.99/6-pack or $59.99/12-pack, permanently locked as long as you stay subscribed.

After 45 days, the window closes. The BOGO, the free shipping, and the price lock all go away forever. Field Team status is yours to keep. The offer is not.

Join the founding list

What's up for grabs

Every prize pack contains:

  • 6 FRAPS bars: Wild Pacific Salmon + Backcountry Beef (3 of each)
  • $25 FRAPS gift card
  • 1 FRAPS branded bandana
  • 4 Made With Local protein cookies
  • 10 WakeWater electrolyte packets

Something for you. Something for your trail partner.

  • Pocket-Friendly & Clean-Breaking

  • Animal-Protein Based & Adventure Ready

  • Local & Canadian Made

  • No Fillers or Preservatives

Here's how to stack the odds.

1. Share your link with a trail buddy. They enter, you earn bonus entries.

2. Follow @givefraps on Instagram for an instant bonus entry.

3. Tag someone who needs better fuel for their dog.

The more you share, the better your shot.

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WIN BIG
Free shipping
Vet-approved
Adventure Ready
Animal nutritionist formulated
Simple, good ingredients

You're here for a reason.

You know the summit tax.

You've packed trail fuel for your dog before anyone made a bar for it.

You've tried everything on the market. All of it was a compromise.

You're exactly who we built FRAPS bars for.

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SIMPLE, GOOD INGREDIENTS. No Fillers.

  • WILD SALMON

  • PUMPKIN

  • HONEY

  • FLAXSEED

  • GREEN LIPPED MUSSEL

  • BEEF

Wild Salmon

Protein Profile

Wild Pacific SalmonMarine Collagen

Omega-3 rich. Coastal sourced. Joint support and trail recovery.

22% Protein
16% Fat
5% Fibre
22% Moisture
Backcountry Beef

Protein Profile

BeefBeef LungBovine Collagen

Dense protein. Whole-animal nutrition. Built for big days and bigger appetites.

19% Protein
14% Fat
7% Fibre
22% Moisture

From the Field Team

  • "First time Maple actually got something worth stopping for."

    Field Team member

  • "The ritual is the point. She knows what it means when the bar comes out."

    @givefraps

  • "We've tried everything. Nothing made it past the second bag. FRAPS did."

    Field Team member

Built from inside the community.

FRAPS was built by someone from inside the community. Not a pet food company. Not a VC-backed startup. A trail rider who couldn't find what he needed for his dog at the top of every climb.

Wild Pacific Salmon. Backcountry Beef. The Wild Lines bar: a bar format that breaks clean, fits a jersey pocket, and goes everywhere you go. Made with ingredients that should be in what your dog eats.

Everything the trail kit was always missing.

Clean fuel for dirty paws.

Got Questions?

We've got answers.

  • FRAPS is the Institute for Adventure Dogs — clean, functional fuel crafted for trail-ready pups who hike, run, roam, and FRAP.

  • Dogs burn differently outdoors. We design for portability, digestibility, and functional support so your dog feels great from trailhead to summit.

  • They're functional treats — adventure fuel. Not a full meal, but a clean boost before, during, or after activity.

  • If your dog doesn't love their FRAPS bar on an adventure, we'll make it right with a refund or replacement. No hassles.

  • Frenetic Random Activity Periods — the zoomie. That explosive, joyful, slightly chaotic energy of a happy dog. We built a product worthy of it.

You're either in early. Or you're not.

Your entry takes 10 seconds. The founding window doesn't wait.

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